Inclusivity as a tool for attracting new visitors

Welcome to the webinar hosted by the Inclusive Centres of Culture (ICCE) project.

In this free webinar, we will explore the themes of inclusivity and present the initial findings from our research conducted throughout the project. 

You are invited to join the discussion and share your perspectives on the following topics:

• How can cultural centres attract new visitors?
• How can culture and art be better integrated into the tourism industry?
• How can cultural centres become more inclusive?

Programme

9.00–9.30 Doors open & Online webinar starts

Coffee, sparkling and fruits served 

Informal networking

9.30 Welcome to Korundi 

Riitta Kuusikko, Director, Rovaniemi Art Museum 

Aino Kurki, General Manager, Lapland Chamber Orchestra

9.40 Inclusive Centres of Culture: Art and culture for everyone – engaging locals, attracting visitors 

Malla Alatalo, Project Manager, Lapland University of Applied Sciences

10.00 Are we for all? – Findings from a questionnaire to locals and travelers Håkan Appelblad, Ph.D, Department of Geography, Umeå University

10.20 Break 

10 minutes

10.30 Discussion: Implementing Inclusivity in Culture and Tourism 

Virpi Kanniainen, Director, Aine Art Museum 

Helka Ketonen, Director of Cultural Affairs, Association for Rural Culture and Education 

Anu Harju-Myllyaho, Senior Specialist, Lapland University of Applied Sciences

11.25 Final words and goodbye!

Would you like to attend to this meeting on site?

Confirm your participation in the live event when registering. Korundi is located in Rovaniemi, at Lapinkävijäntie 4, 96100 Rovaniemi. 

This event is FREE. Language of this event is english. Funded by Interreg Aurora.